Cookie Policy
Cookie Policy
Regulation (EU) 2016/679 (GDPR) · SI 336/2011 (Irish ePrivacy Regulations) · Last updated: June 2026
Data Controller
Berlin Packaging Ireland Limited
Unit A2, Three Rock Road, Sandyford Industrial Estate, D18 ER27, Ireland
VAT No. IE4883116I
E-mail: privacy.eu@berlinpackaging.com
Website: www.thepackstock.com
1. Introduction
This website (www.thepackstock.com) uses cookies and similar tracking technologies. Berlin Packaging Ireland Limited ("we", "us", "our") is the data controller responsible for this Site in Ireland.
This Cookie Policy explains what cookies are, which cookies we use, why we use them, and how you can control them. It applies alongside our Privacy Policy.
This policy is issued in compliance with:
- Regulation (EU) 2016/679 – General Data Protection Regulation (GDPR)
- European Communities (Electronic Communications Networks and Services) (Privacy and Electronic Communications) Regulations 2011 (SI 336/2011) – the Irish ePrivacy Regulations, implementing Directive 2002/58/EC as amended by Directive 2009/136/EC
- EDPB Guidelines 05/2020 on Consent (version 1.1, adopted 4 May 2020)
2. What are cookies?
Cookies are small text files placed on your device (computer, tablet, or smartphone) when you visit a website. They allow the website to recognise your device on subsequent visits and store certain preferences or information about your browsing.
Cookies can be first-party (set directly by us) or third-party (set by external services we use). They may be session cookies (deleted when you close your browser) or persistent cookies (remaining on your device for a set period or until deleted).
3. Legal basis for using cookies
Under Irish and EU law, we may only store or access cookies on your device where:
- Strictly necessary cookies: these are exempt from consent requirements under SI 336/2011 because they are essential for you to use our website. We rely on our legitimate interest in operating a functional website.
- All other cookies (analytics, marketing, functional/preference): we rely on your freely given, specific, informed, and unambiguous consent (Article 6(1)(a) GDPR and SI 336/2011). You can give or withdraw consent at any time via our Cookie Preference Centre.
4. Cookies we use
The table below lists the cookies in use on this Site. For the full, up-to-date list please also visit: www.thepackstock.com/cookie
| Cookie name | Category | Provider | Purpose | Duration |
|---|---|---|---|---|
| _session_id | Strictly Necessary | Shopify | Maintains your shopping session and cart contents. | 24 hours |
| _shopify_y | Strictly Necessary | Shopify | Persistent identifier used to keep the session consistent. | 1 year |
| _shopify_s | Strictly Necessary | Shopify | Tracks session events for analytics internal to Shopify's platform. | 30 minutes |
| cart | Strictly Necessary | Shopify | Stores your shopping cart token between page views. | 2 weeks |
| cookieyes-consent | Strictly Necessary | CookieYes | Stores your cookie consent preferences so we do not re-ask on every visit. | 1 year |
| _ga | Analytics | Google Analytics | Distinguishes unique users by assigning a randomly generated number as a client identifier. | 2 years |
| _ga_* | Analytics | Google Analytics 4 | Stores and counts page views for aggregate usage statistics. | 2 years |
| _gid | Analytics | Google Analytics | Distinguishes users for session-level analytics. | 24 hours |
| _fbp | Marketing | Meta (Facebook) | Used by Meta to deliver advertisements and track conversions from our Facebook ads. | 3 months |
| _gcl_au | Marketing | Google Ads | Stores and tracks conversions from Google Ads campaigns. | 3 months |
| GTM-N8G933ZT | Marketing | Google Tag Manager | Manages and fires third-party tags, including marketing and analytics scripts. | Session |
| _shopify_country | Functional | Shopify | Remembers the country/region and currency you have selected. | 1 year |
| localisation | Functional | The Pack Stock | Stores your language and regional preferences (e.g., en-IE). | 1 year |
⚠ Cookie inventories change over time. The list above reflects our best knowledge at the date of this policy. For the live, automatically scanned list visit www.thepackstock.com/cookie.
5. How to manage your cookie preferences
You have full control over non-essential cookies:
- Cookie Preference Centre: click the "Cookie Settings" link in the website footer at any time to review or change your consent choices.
- Browser settings: most browsers allow you to block or delete cookies. See your browser's help documentation:
- Opt-out tools for third-party advertising:
- Google Ads: adssettings.google.com
- Meta: facebook.com/adpreferences
- Your Online Choices (EU): youronlinechoices.eu
Please note that blocking all cookies may affect the functionality of this website, including your ability to add items to your cart, check out, or maintain your preferred language.
6. Withdrawing consent
Where we process your data on the basis of consent, you have the right to withdraw that consent at any time without affecting the lawfulness of processing based on consent before its withdrawal. To withdraw consent, use the Cookie Preference Centre in the site footer or adjust your browser settings as described above.
7. Your data protection rights
As a data subject in Ireland you have the following rights under the GDPR and the Data Protection Act 2018:
Request a copy of the personal data we hold about you.
Ask us to correct inaccurate or incomplete data.
Request deletion of your personal data in certain circumstances.
Ask us to restrict processing of your data in certain circumstances.
Receive your data in a structured, machine-readable format.
Object to processing based on legitimate interests.
Withdraw consent at any time where we rely on consent as our legal basis.
Complain to the supervisory authority (see below).
To exercise any of these rights, contact us at privacy.eu@berlinpackaging.com. We will respond within one month as required by Article 12 GDPR.
8. Supervisory authority
The lead supervisory authority for data protection in Ireland is the Data Protection Commission (DPC):
- Website: www.dataprotection.ie
- Phone: +353 57 868 4800
- Post: Data Protection Commission, 21–25 Canal Road, Dublin 6, D06 F8B3, Ireland
You have the right to lodge a complaint with the DPC if you believe we have not handled your personal data in accordance with applicable law.
9. International data transfers
Some third-party cookies (e.g., Google Analytics, Meta) may involve the transfer of data to the United States or other countries outside the European Economic Area (EEA). Where such transfers occur, we ensure they are carried out using appropriate safeguards, including Standard Contractual Clauses (SCCs) adopted by the European Commission, or other mechanisms approved under Chapter V of the GDPR.
10. Retention of cookie data
Cookie data is retained only for the duration specified in the cookie table above. Personal data collected through analytics and marketing cookies is retained by the respective third-party providers in accordance with their own retention policies. We do not retain raw cookie data on our own servers beyond the operational needs of the Site.
11. Changes to this policy
We may update this Cookie Policy from time to time to reflect changes in law, technology, or our practices. The "Last updated" date at the top of this page will always show when the most recent changes were made. Where changes are material, we will notify you via the cookie consent banner on your next visit.
12. Contact us
If you have any questions about this Cookie Policy or about how we handle your data, please contact us at:
Berlin Packaging Ireland Limited
Unit A2, Three Rock Road, Sandyford Industrial Estate
D18 ER27, Ireland
VAT No. IE4883116I
E-mail: privacy.eu@berlinpackaging.com